you made it to the next level
Now, we can speak real marketing stuff.
We build amazing strategies to launch , grow and activate cool stuff.
*don’t worry if you have boring stuff, we’ll make it cool !
Why should customers prefer to buy your brand, instead of competitor’s one?
Welch&Dixon developed its 4-steps ‘Brand Symbosis Matrix®’ to analyse brand’s stage. We give your brand sense and meaning, customers can easily identify with.
New Product Launch
Because we know launching a new product is a hopeful, stressful and challenging moment, we give your product the best treatment. We target rapid return on sales, while giving your product the positioning, visibility and image it needs.
Because relationships are all about getting together and interacting, we offer your brand full activation services ON & OFF line, ON & OFF Trade.
Because reassuring your consumers on your product is more and more important, we offer pragmatic consumer driven services.
We boost their business
Mission : Rejunevate and Activate Grand Marnier
Strategy : Creation and Launch of Grand’O red bubble, serving new cocktail. Activation in events, off and on trade, avertising, …
Mission : Reach niche market and Launch brand in Belgium
Strategy : State-of-the-art ambassador program, inviting key persons and opinion leaders for a private aperitive within the Brussels store. Press release and conference.
Capoue Ice Cream
Mission : Reduce seasonal impact on business and increase sales average ticket
Strategy : Confidential (in progress)
Mission : Reinforce Nissan’s sporting DNA and leverage presence in motorsport
Strategy : Integration into Spa 24 Hours’ communication. Negotiation with right holder and execution.
L'Oriento Oriental Gourmet Food
Mission : Launch new stores in Brussels
Strategy : Invite key persons for the Grand Opening, Press invitation to taste
Mission : Upscale program for ‘Dom Perignon by the glass’
Strategy : Co-branding with Petrossian caviar, in the 10 best Belgian restaurants. Receive a caviar treat with two glasses of Dom Perignon
Mission : Support a D’Ieteren service to prepare for franchise nationally
Strategy : Analysis and development of a website, a web application, a mobile application, training videos and processes, aiming to increase conversion rate and standardize the use of technology amongst centres
Mission : Launch new product (candies) and create brand DNA
Strategy : Give birth/identity to tastes with characters, press release, activation in event, central marketing tools for foreign markets, …